The Position
Do you have a passion for creative consumer packaged goods marketing? Do you possess an entrepreneurial drive and a hands-on, high energy personality? Are you looking to join a dynamic and growing company as a key team member?

This is a new position within our Marketing Department. As the sole in-house creative asset, you will provide strategic guidance and elevate our brand image, defining consistent standards across product lines and market segments. You wll provide hands-on creative guidance for all packaging, collateral materials and sales presentations.

Primary responsibilities:

1. Design and manage all creative aspects of printed and electronic collateral materials, including concept and layout, plans for photography needed (product and plan-o-gram images), product specification tables (including items numbers, UPCs and other detailed information) and final proofing.



2. Lead all packaging projects, whether executed internally or in conjunction with outside agencies / freelancers. Includes timelines, defining then executing to consistent creative standards and managing product launches jointly with Product Managers.



3. Execute all production changes to packaging and POP materials: copy changes, barcode updates, die line sizing changes, product color changes, etc…



4. Design and manage all creative aspects of printed and electronic sales presentations, as needed by Product Managers, Director of Marketing, CEO, Sales Department and/or Senior Management. Includes concept and layout, detailed revisions and final deliverables.



5. Oversee creative aspects of all miscellaneous creative projects for Marketing department, including tradeshow booths and invitations, website, etc…



6. Provide creative guidance on product color choices and industry color trends.



7. Organize and maintain company’s electronic library of historical and current images and packaging files. Maintain both internal electronic library as well as FTP site.

The Requirements
Experience Profile:

• 10+ years experience working with creative aspects of consumer packaged goods


• Manufacturer, importer or agency experience


• Digital photography experience helpful


• Web experience helpful


• Technically proficient with MAC graphic design software, including Illustrator, Photoshop, InDesign and Acrobat. Additional software experience very helpful.


• Proficient in electronic file organization on mixed PC/MAC network


• Some experience with MAC hardware / software / network issues helpful but not required

• Experience must include creative projects for consumer packaged goods sold at retail


• Experience must include packaging, collateral materials and sales presentations


• Experience must include both design and production work